If you’re anything like me, someone who kind of sort of has a Twitter account, but rarely uses it and has few followers, a lesson in proper Twitter etiquette is just what you need.

Mashable recently posted an article on how to look your best on one of the most influential social media platforms. This guide is meant to make sure you aren’t unknowingly driving followers away. And honestly, what is the point of having a Twitter without any followers? Unless all you care about is Kanye’s latest rant or Amanda Bynes’ latest breakdown, there are some key things to keep in mind in order to lure potential followers.

For starters, your posting frequency can really affect if someone thinks twice or not about following you. If you’re not someone who is comfortable (and interesting enough) with posting at least 5 times a day, make sure you’re posting relevant stuff at least once a week. If not, you could be seen as just a lurker or a robot and ‘Unfollows’ will soon follow.

Also, just because someone follows you does not mean you have to follow them back. Think of it as your own PR; the more followers you have compared to how many you follow gives you some sort of elite status. However, if your close friend or colleague follows you and you don’t follow back, that could be considered a direct snub. And if you really don’t want to see what that person posts, don’t put them on your private list of the tweets that you actually want to see.

If gaining followers isn’t really your problem, but you want to brush up on the rules of oversharing, spoiling, or the appropriate (or inappropriate) amount of hashtags to use, check out the article here: The Complete Guide to Twitter Etiquette.