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Most likely in an effort to keep the youngest of the millennial generation still interested and active on their platform, Facebook has decided to let the 13 to 17 year old age group have a public voice on their site as of Wednesday. Prior to this, the younger set’s posts were only visible to their friends, friends of friends, or family. In a comment made in a blog post, Facebook stated, “Teens are among the savviest people using [sic] of social media, and whether it comes to civic engagement, activism, or their thoughts on a new movie, they want to be heard.”

And now they have the option to do so if they please. This option won’t be carried out automatically, but the user will have to manually change their posts to ‘Public’ and from then on all of their posts will be public until they change it back to ‘Private.’

Besides allowing younger users more exposure, the bigger question is will this draw more of this crowd back in? With all of the other popular social media platforms available these days with a major millennial following, such as Instagram, Twitter, and Vine, is Facebook falling further by the wayside? Is this a part of Facebook’s strategy to lure this sought over demographic back onto their site? We’ll soon find out if this new option will make any difference or not.

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